Sriper® Clothing was born out of a passion for fashion, quality, and affordability. Our founders started this company with a vision to provide stylish, high-quality clothing at prices that consumers could feel good about. We’ve come a long way since our humble beginnings, but that vision still guides us today.
At Sriper®, we believe that everyone deserves to look and feel their best. No matter your personal style or budget, you should be able to find clothes that you love to wear. That’s why we offer an extensive selection of apparel and accessories for the whole family.
Our product lineup includes:
- Trendy women’s fashion in sizes XS-3XL
- Men’s apparel in standard and big & tall sizes
- Cute kids’ clothes from newborn to size 18
- Shoes for every member of the family
- Handbags, jewelry, sunglasses, and more accessories
We carry casualwear like tees, jeans, hoodies, and athleisure for laidback days. Our dressier options like blouses, suits, dresses, and heels are perfect for the office or a night out. And our activewear, like leggings, shorts, and moisture-wicking tops, is ideal for workouts and outdoor adventures. With new arrivals dropping weekly, our selection stays on trend with the latest styles.
Beyond keeping up with fashion, we also understand the importance of quality and comfort. Our in-house designers carefully select soft, durable fabrics that look great and stand the test of time. They fit test every new style to perfect the cut and construction. And we inspect all products before shipment to ensure that our high standards are met. The result is clothing made from premium materials that effortlessly transitions from day to night.
Our buyers negotiate with top manufacturers around the world to offer these quality goods at unbelievable prices. By working directly with our production partners instead of relying on middlemen, we’re able to eliminate unnecessary markups. Passing these savings directly to our customers allows us to maintain affordable price points across our entire catalog.
Sriper® carries sizes, styles, and prices to suit every shape, taste, and budget. We proudly offer extended sizes at no additional cost, so all women can partake in the latest trends. Our expansive selection ensures that customers can shop our website for months without seeing the same styles twice. And our discounts and markdowns make high-quality fashion accessible to all.
Of course, we wouldn’t have gotten to where we are today without our loyal customers. Feedback from real people like you helps us improve every day. We listen to your reviews so we can provide the best possible shopping experience. Please reach out with any questions or comments so we can continue delighting you with great fashion, exceptional service, and affordable prices for years to come.
Our Story
Sriper® was founded in 2021 by a husband-wife duo with complementary skill sets and a shared vision. Jack came from a technology background, having helped build ecommerce tools used by retailers worldwide. Diane honed her keen eye for fashion as a buyer for major department stores. Together, they dreamed of starting an online clothing store that combined great style, quality, and value.
After months of planning, Jack and Diane launched Sriper® out of their garage with just 10 styles of women’s clothing. Their comfortable, flattering designs quickly garnered attention from fashion bloggers and loyal customers. Positive word of mouth spread, and the business saw steady growth.
Within a year, Sriper expanded its product range to offer the whole family stylish apparel at affordable prices. As sales increased, Jack and Diane brought on a small staff to keep up with orders. By year two, Sriper® had upgraded to a larger fulfillment center and expanded its design team.
Over the next few years, Sriper continued to widen its selection, add fresh inventory frequently, and enhance the online shopping experience. A user-friendly website, fast shipping, easy returns, and stellar customer service became hallmarks of the Sriper® brand. Sales soared as customers discovered they could get on-trend, quality clothing for the whole family at just a fraction of department store prices.
Today, Sriper® offers thousands of items covering every fashion category and occasion. But our founding values remain unchanged. We still focus on providing well-made, fashionable clothing that real people love at prices they feel good about. And our customers remain the driving force behind every business decision we make.
We can’t wait to see what the next chapter holds for Sriper®! Whatever the future brings, our commitment to our customers will stay strong. Thank you for being part of our journey!
Our Values
At Sriper® Clothing, we adhere to a set of core values that guide every aspect of our business. Our values act as our north star, ensuring we stay true to our founding mission. They are:
Customer Focus
The customer is at the heart of everything we do. We strive to understand the needs, preferences, and changing tastes of our clients so we can deliver clothing they’ll love. Focusing on the customer experience allows us to make their lives simpler, brighter, and more stylish.
Quality
We don’t compromise on the quality of our materials or construction. Our in-house team oversees production to guarantee all garments meet our stringent specifications. Rigorous testing ensures durability, comfort, and longevity. Our quality commitment earns the trust and loyalty of our customers.
Value
Providing exceptional value is a top priority. We negotiate with manufacturers to control costs while maintaining quality standards. Passing significant savings to customers lets us offer on-trend fashion at affordable prices. Our customers should feel excited by both our quality and prices.
Innovation
We continually strive to improve in all areas. We stay on top of trends to offer fresh, inspiring style options. We research new materials and production methods to elevate our standards. We update our website and apps to enhance user experience. Innovation never stops.
Integrity
We operate with the highest ethical standards when dealing with customers, partners, and employees. We build trusting relationships through honesty, transparency, and fair dealing. Integrity and responsible business practices make us proud of everything we accomplish.
Teamwork
Our diverse team works collaboratively to achieve results. We respect every employee’s role and contribution. Open communication allows us to support each other and grow together. Our shared dedication fuels Sriper®’s ongoing success.
Our values inform all of our strategies and practices. They steer us in the right direction when business decisions arise. By remaining committed to these core principles, we strengthen our relationship with customers and uphold our reputation. Every day, we work to live up to the values on which Sriper® was built.
Our Commitment to Quality
At Sriper®, quality comes first. Our meticulous approach ensures that each garment meets or exceeds our lofty standards. We pay acute attention to every detail and insist on excellence throughout the production process. This rigorous quality commitment allows us to back our products with confidence.
Quality assurance starts with materials selection. We source luxe fabrics from top mills around the world, including Peruvian Pima cotton, buttery Italian leather, and rich French jacquards. By partnering directly with suppliers, we control costs and verify quality firsthand.
Our skilled in-house designers carefully craft patterns using the finest materials. They fit test prototypes on people of diverse sizes and shapes. Following industry standards, our tech pack details every specification like seam placement, stitch type, and wash guidelines. This comprehensively documents our expectations for fit, construction, and overall quality.
We partner with manufacturers based on their expertise with various fabric types and garment categories. Touring factories lets us evaluate their equipment, skills, and capabilities. Once approved, they receive our tech packs to follow each standard precisely.
During production, we inspect samples at multiple checkpoints to catch any inconsistencies with our specifications. If issues arise, we provide feedback to the factory and review corrected samples until reaching perfection. High-tech tools like 3D body scanners help us analyze garment shape and drape.
Before bulk orders ship, our Quality Assurance team performs comprehensive inspections. They carefully examine inside seams, hems, buttons, and other construction details on a random sample of goods. If defects are found, the entire lot is rejected until problems are fixed. This ensures only flawless products ship to customers.
Even our photoshoot samples get put through their paces. Models road test for comfort and mobility. Photos get reviewed to verify that patterns, fabric drape, and sizing all meet expectations. Each step confirms quality from start to finish.
Our steadfast quality commitment pays off in durable, long-lasting clothes that our customers love. Chic dresses hold their shape wash after wash. Cozy sweatshirts resist pilling and fading despite years of wear. Fashionable boots stand up to daily use thanks to Goodyear welt construction. By making no compromises on quality, Sriper® earns lasting customer trust and satisfaction.
Our Sustainability Practices
With growing awareness of fashion’s environmental impact, Sriper® strives to conduct business sustainably. We want to offer trend-right styles while minimizing our ecological footprint. Eco-conscious practices guide our sourcing, production, packaging, and operations.
We only work with supply partners who share our sustainability values. Our approved factories meet certifications for safe working conditions and waste management. We’re transitioning to renewable energy sources like solar and wind. And we reward suppliers who develop innovative conservation practices.
When possible, we select eco-friendly, recycled, or organic materials. Recycled polyester, organic cotton, lyocell, and ECONYL® nylon divert waste from landfills. Leather, down, feathers, and wool come from farm assurance programs with animal welfare standards. We’re expanding our use of sustainable fabrics each season.
Our designs and patterns optimize material usage to reduce waste. Marker efficiency ensures we maximize fabric yardage wherever possible. When cut pieces go unused, we recycle scraps. We’ve also minimized packaging and use recycled boxes and biodegradable mailers.
We partner with the Better Cotton Initiative to source cotton sustainably. This organization trains farmers on methods like drip irrigation, crop rotation, and non-toxic pest control to preserve water and soil health while increasing yields. As members, we’ve helped support more responsible cotton farming.
Our facilities have adopted resource-saving processes including:
- Energy-efficient lighting
- Water recycling systems
- HVAC upgrades
- Employee conservation training
- Expanded recycling/composting
We’re proud of the progress made but know there’s more work to do. We remain dedicated to evaluating our practices and developing new initiatives to protect the planet. The journey towards sustainability is ongoing, and we welcome customer input along the way. Your purchases support our environmental efforts, allowing us to run our business with future generations in mind.
OurCommitment to Ethics
Integrity and ethics are central to the Sriper® Clothing mission. We earn trust by conducting business honestly and morally across all operations. Our commitment to ethical practices guides our interactions with customers, partners, and employees worldwide.
We treat all people with dignity, equality, and respect at every company level. Our diverse team allows us to grow and thrive. We’re committed to fair compensation, professional development, and work-life balance. Each employee has a voice in shaping our values-driven culture.
Our supply chain adheres to labor, safety, and environmental regulations. We partner with factories that pass audits for ethical practices. This ensures no child/forced labor, discrimination, or unsafe conditions. We regularly visit facilities to reinforce compliance. Workers can anonymously report issues, which we act on immediately.
We market responsibly using real people and minimal retouching. Our diverse models reflect our inclusive vision. We feature products on all body types so customers can see how items fit on figures like their own. Imagery celebrates natural beauty as we believe everyone shines just as they are.
We give back to organizations improving lives and the planet. Locally, we volunteer with homeless assistance programs and regularly donate unsold inventory. Globally, we support charities defending human rights, protecting animals, and planting trees. This aids the communities that enrich us.
Customer experience is measured by service, not sales. Our team honestly shares product benefits and build long-term relationships. Returns are hassle-free if items don’t meet expectations. We welcome feedback to resolve any issues and improve operations.
As Sriper® grows, our commitment to ethical practices remains unwavering. We aim to enrich lives through fair, responsible business. Our customers should feel good knowing their purchases make a positive global impact. We’re so grateful to those who support our mission!
Meet Our Founders
Jack and Diane launched Sriper® Clothing in 2021 to share their twin passions for fashion and value. Their complementary skill sets were the perfect pairing to build a customer-focused online clothing brand. Learn more about the husband-wife duo behind Sriper®’s success.
Jack
With a background in software engineering, Jack brought extensive ecommerce experience to the Sriper® launch. He previously led technology teams for major global retailers. During that tenure, he gained intimate knowledge of back-end processes like order fulfillment, inventory management, and supply chain coordination.
However, Jack felt disconnected from the creative aspects of fashion that sparked his initial interest in the industry. He dreamed of a hands-on role that involved directly serving customers. The Sriper® concept allowed him to return to those entrepreneurial roots.
As CEO, Jack now oversees the strategic direction of the company. He manages website design, user experience, branding, and other technical components. His analytical nature helps turn data into smart business decisions. Jack also ensures company values shine through daily operations.
Outside work, Jack enjoys film photography and camping. He loves exploring the great outdoors with his wife Diane and their golden retriever Barkley.
Diane
With decades of experience as a retail buyer, Diane has an expert eye for spotting trends. She has shopped apparel markets around the world to stay ahead of upcoming styles, prints, and silhouettes. Diane has leveraged her industry network to build relationships with overseas factories.
As Chief Merchandising Officer, Diane now applies her instincts to curate Sriper®’s selection of on-trend fashion. She oversees the design process and secures partnerships with factories specializing in each product category. Diane also directs photoshoots to highlight the brand’s chic, relatable style.
Diane is passionate about mentoring up-and-coming women in business. She volunteers as an advisor for young entrepreneurs and hosted workshops on negotiating and leadership. A proud mom of three daughters, Diane loves sharing lessons learned climbing the corporate ladder.
Outside of work, Diane enjoys hosting dinner parties, testing new recipes, and staying on top of pop culture. Her outgoing personality keeps the Sriper® office feeling energetic and fun.
Jack and Diane’s joint expertise helped Sriper® disrupt the world of value fashion. Guided by their customer-focused vision, Sriper® has become a go-to destination for trendy, quality clothing at affordable prices. Though the company has grown rapidly, they remain hands-on and actively engaged. Customers are the reason Jack and Diane started Sriper®, and they continue to be the driving force behind each new collection.
